In order to fulfill the goal of NetIS™ online publishing platform, of realizing the content owner's dream of "Generating revenues from online content", NetIS brings entirely new paradigms to the online publishing market. Our vision at C.D.I. Systems is to create a "Practical approach to Online Publishing", and to this end we have assembled a new publishing lane in NetIS, specifically for Mobile Internet Devices (MID’s) such as the iPhone and other mobile devices.

With the constant development of new Internet services, such as YouTube, Facebook, MySpace, Google Maps, Skype, Chat and Gmail, it is clear that the future of mobile computing rests in devices that are truly mobile, always connected and providing a rich Internet browsing experience.

NetIS Mobile™, an innovative extension of NetIS version 4.4, provides content owners with new capabilities to publish content on iPhones and other Mobile Internet Devices, thus creating a market for digital content that straddle the traditional divide between home and mobility.

NetIS Mobile™ SDK gives the application a genuine iPhone look and feel while retaining the rich functionality of NetIS search & navigation and authentication tools. By utilizing the same content managed by NetIS for different services and devices, NetIS realizes the practical and economical concept “Publish once – Publish everywhere” in the most successful manner.

NetIS Mobile™ plays a critical role in extending the Connected Home Ecosystem into the mobile world and allows mobile consumers to enjoy remote access to premium content, services and applications available within their home network.

The recent emergence of the Mobile Internet Devices segment, already drive analysts to predict that the global demand for the devices will build towards annual sales of 69 million units exceeding $17bn by 2014, and the number of consumers accessing this content will more than double from 406 million in 2007 to 870 million in 2012. Worldwide spending on mobile media services is predicted to reach $102 billion in 2012, up from $47 billion in 2007.

NetIS mobile™ applications are mainly pertinent to Information activities (Mobility made easier by Location Based Services) and Productivity activities (Personal management tools always on hand), targeting affluent technostyles end-users as the initial target segment with strong technology interest, high web engagement lifestyles, and higher incomes that result in significantly higher propensities to acquire and use new technology products and services. |

Due to the falling mobile data pricing, the increasingly open approach from network operators towards collaborating with popular consumer media brands and the improvements in device usability, NetIS customers already realize that the future of online publishing is in the ability to mobilize that content. NetIS Mobile™ brings easy access to this world, which makes the process of going into the iPhone world an effortless step.